A couple of years ago my parents, like a lot of elderly people, suddenly took to cruises. And in order to share their new-found love, they insisted that my wife and I join them on one. My wife and I, just so you know, are more accustomed to kayaking the headwaters of the Amazon than standing in line at the floating buffet, so when we got an opportunity to take part in one of the "activities", we jumped. We went snorkeling. ...

  I feel like I need to start this post by backpedaling. Wieden + Kennedy is one of the greatest ad agencies in the history of advertising. They've done incredible work over years –– some of the most persuasive, iconic, spectacular advertising that truly moved the marketing communication business forward. And no, I'm not just talking about the "old" Wieden + Kennedy. Last year's  Old Spice work is nothing short of spectacular. Their 'The Man Your ...