Innovative use of technologies
This panel examines how film festivals around the world have used digital technology to make their events stand out, both on-screen and off-screen. Some of the most cutting edge festival organizers and technology solutions providers from Europe, Asia and the Americas will share their experiences and give examples of technical innovation for every budget. From super high definition on the largest screen to creating a festival on your cell phone, this will be a master class for anyone keen to understand and learn more.
Moderator: Bruno Chatelin, Chief Operating Officer, Filmfestivals.com
Patrick von Sychowski, former Director of Digital Business Development, Deluxe Digital Cinema, Owner Electronovision Consulting.
Gavin Conran, Product Manager, Arts Alliance Media
Howard Webster, Editor in Chief, Factory: The Film Industry Magazine
Festival use of Innovative Digital Technology to better serve…
The film community
receiving international/local submissions: think long term and wider
eventful/qualitative/quantitative screen presentation 3D...
offer films a life outside & after the festival: festival follow up with newsletter alerts, website alive after the event, travelling festival selection
offer them distribution options and e commerce revenue with a festival label DVD fest label VOD “window” for experimental sections, shorts, fest winners, online shopping…
The emerging film talents
Focus on shorts, film schools, online competition
The festival sponsors maximise value for sponsor dollar invested: increase awareness, syndicate with blogs, give them new innovative placements (screensavers, cell phones…)
The audienceinform (promote online on key websites dedicated, trades, by interest ), simplify (program online), deliver on new media (PDA…) webcafé for professionals on the go
The press and the mediaonline press center - ftp image. Films and festival EPK
newsletter pdf and word
access larger media database and international contacts
Build a community linking all targets
User participation Festival goers, Filmmakers, City residents, sponsors audiences… sharing information, conversation, exchange of tips, opinions…
Online Dailies to better report the festival ambiance
Blogs video podcasting
Let Internet do the work on spreading the good news to all new media pda, cell phones
Better search engines and crawlers visibility - Syndicate with RSS
Online side Film Festival EventsIncrease online presence with Online competition
Attract younger crowds
Develop new sponsorship options
Create online Festival content, empower new breed of filmmakers
Demonstrate new technologies in a fun environment (mobile festivals, made for mobile fests, one minute fest…)
