Pulse on VR: A Workflow and Ecosystem Study

CFC Media Lab has been on an AR/VR journey since first launching its Google Glass Production Lab in 2012. (We still miss that platform.) We have produced VR works internally and in co-production with a variety of partners, presented these works at conferences and festivals from Digital Hollywood to HotDocs and most recently came back from the Cannes Film Festival where we launched the Canadian Genre-VR Film Series.

Now we are ready to launch something new. Something we think the industry has been waiting for.

I'm thrilled to announce Pulse on VR: A Workflow and Ecosystem Study focused on the Virtual Reality (VR) ecosystem in Canada. Co-authored by the CFC Media Lab and OMERS Ventures in collaboration with Nordicity, this study will investigate VR content creators and VR software and/or hardware companies, from specific jurisdictions across Canada – notably Ontario, Québec, Manitoba, Alberta, and British Columbia – with additional insights gathered from California.

Funded by the Canada Media Fund (CMF-FMC), Telefilm, Creative BC, On-Screen Manitoba (OSM), New Media Manitoba (NMM), the Ontario Media Development Corporation (OMDC), SODEC and with support from Super Ventures, Pulse on VR will shed light on the enormous market potential and groundbreaking impacts that VR affords the creative and technology industries in Canada and beyond.