PGA new media council panel t CES

The International CES (Consumer Electronics Show)
Emerging Content, Emerging Devices, Emerging Business Models

CES is the world's largest annual consumer technology event and the New Media Council will be presenting an exciting panel at the Las Vegas Convention Center, January 8th

Baby, you're going straight to the big screen! Or is it my PDA, my cell phone, my console, or my n-gage device. As consumers embrace the age of broadband, content creators are taking notice. When a big idea hits the studios and networks, integration for broadband, mobile and other platforms is no longer an after thought but a key consideration in the marketing and distribution of content. The consumer experience is now at the forefront of exploring these emerging content channels. Are they playing just to play or is there serious ROI ahead for all involved. Hear from content creators, advertisers and technology companies as they begin to explore and bridge the gap between content and the devices.

Produced by the Producers Guild - New Media Council
Introduction by PGA-New Media Council Governor: Lori H. Schwartz, Executive Producer, Zentropy Partners

Moderator: John Roberts, Senior Vice President, Interactive & Online Entertainment, Game Show Network
Panelist: Alan Schulman, Chief Creative Officer, Brand New World
Panelist: David Jensen, Vice President, Business Development, Zetools, Enterprise Media Software
Panelist: J.D. Alley, Creative Director, Xbox Entertainment Network, Microsoft
Panelist: Michael Arietta, Sr. Vice President, Strategic Alliances, Sony Pictures Digital Networks
Panelist: Timothy Shey, Creative Director and Co-Founder, Proteus, Custom Application Development