DORITOS® Crash the Super Bowl

Doritos' Crash The Super Bowl program is back and this year we're taking on Hollywood, by partnering with the award-winning trio, The Lonely Island. The basic premise of Crash The Super Bowl remains the same - Doritos challenges consumers to step up and create an Ad Meter-topping Super Bowl spot. Then, America votes on their pick of which spot makes it into the big game. The twist this year - the lucky finalist is going head-to-head with The Lonely Island (Samberg, Schaffer and Taccone). If the consumer takes the top spot on the USA Today Ad Meter, they win not only $1 million but also the career opportunity of a lifetime - the chance to collaborate with The Lonely Island. If the Lonely Island takes the top spot, Doritos will donate $1 million to the charity of their choice. This is a once-in-a-lifetime opportunity for aspiring filmmakers to get their spot in the most-watched TV event in the country, win tons of cash and get their Hollywood break!

The details

• Call for submissions: 10/3-11/21
• Vote Phase: 1/2 - 1/27

Out of the thousands of submissions, there will be five finalists determined in the month of January. America will then be invited to vote amongst those five finalists and decide who gets to go head-to-head with the Lonely Island

www.CrashTheSuperBowl.com