JAMAICA REGGAE FILM FESTIVAL, 17th-21st May 2012 The Jamaica Film Academy announces the Call for Entries in the 2012 Jamaica Reggae Film Festival, to be held 17th-21st May 2012 in Kingston, Jamaica.(Venue to be confirmed) In keeping with the format initiated at the inaugural event in February 2008, the Festival will showcase films in which aspects of Jamaica's Reggae music culture are displayed, documented and memorialized in feature, documentary and short films, animation and music videos. In the five years since its inception, the Reggae Film Festival has included films made by Jamaicans, as well as global reggae researchers and fans from the Caribbean, UK, USA, Canada, Spain, Germany, Serbia, Italy, Japan, Iran, France and Ethiopia. The focus of many documentaries on the history of Jamaican music and music makers, ensures an archive of historical material on the genre that preserves the oral memories of a culture that has spread to and been honored by the world. In 2012, in recognition of the 50th year of Jamaica's independence, the Jamaica Reggae Film Festival will be presented internationally in cities of the Jamaican Diaspora, with selected screenings of The Best of the Reggae Film Festival in Toronto, London, Birmingham and New York. In keeping with the objective of the Jamaica Film Academy to increase and improve the output of Jamaican film making, the annual Make A Film In 24 Hours competition has inspired and produced new Jamaican film making talent, while the Festival has discovered a surprising wealth of Jamaican talent in digital animation. The acknowledged expertise and innovation of Jamaican music video makers exposing the talents of Jamaica's powerful musical artists, provides another area highlighted by the Reggae Film Festival. Annual Awards are presented in several categories and and the international interest in the unique music and culture of Jamaica. has given prize-winning films further international awards and distribution. The Festival's identification of the genre of 'reggae films' creates a digital archive of films available for research into a variety of aspects of the Jamaican culture that emerged from the Rastafari movement and spread with the music of reggae legend Bob Marley.

This festival embarked in the period of 15 - 24 November 2002, on the initiative of the famous Spanish film director Pedro Almodovar and Viviane Redding, nowadays vice-President of the European Commission, responsible for Justice, Fundamental Rights and Citizenship and in the year of 2002, member of the European Commission, responsible for Education, Culture, Youth, Media and Sports. Since than, “CINEDAYS”, evolved in a festival that celebrates European film tradition, positioning Skopje, the main capital of Macedonia as the main anchorage for true cinema loving fans. In these past nine years, with every successive edition of the festival we tried to go beyond ourselves, however, at all times, having in mind the one thriving concept: presenting to the ever hungry audience with the finest and most rewarded European film achievements. The International European film Festival “CINEDAYS” became a major film happening which promotes European cultural values and traditions, putting the key emphasis on the European cinematographic heritage, development and nurturing of cinematic culture in general, and above all, offering to the film loving audience the chance to see the latest European film achievements directed by fresh and thriving. Worthy of mentioning is the fact that “CINEDAYS” is the only festival of any character established by the famous Spanish director, and also, the only festival of European film that happens in our country.

Each year, the main program of the festival is consisted of several segments: Competitive program, Gala program (or OFF Competition Program), Cine Balkan program, musical documentaries, Cinema for the Youngest, Short films program and numerous cinema related workshops.

The movie has been a means to represent the world as the most attractive culture genre since last 150 years. The film as a new communicator and a video call to share with lovers are already a movie. 29 Second Film Festival is the first digital convergence film festival in the world, which is united smart mobile phones, online and offline. Our purpose is the making a symathetic movie giving a impact within 29 seconds video to world citizens. In addition, according to smart and the digital age, we present new visual grammar and find new talents. Your active participation and your interest create a new film culture!