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Martin Scorsese Masterclass in Cannes

 

 

 

Making The Girl Dance: Guerilla Videos at Their Best

by Marc Rickenbach


Baby, Baby, Baby

Kill me

French duo Make the Girl Dance pretty much make it clear that they
deserve the award for best use of a marketing budget. In the age of the
flip-cam, iMovie and all the other cheap filmmaking paraphernalia that
is too easy to get your hands on and use, music videos continue to cost
labels a boat-ton of cash for over-the-top productions that more often
than not fail to balance the books. Who knows why, but it’s the case.
These guys, along with so, so, so many other artists, have shown again
that it’s just not necessary to spend so much money on cutting a video
(unless you’re spending it on booze and a good time, as they did). But
above all, regardless of cost, these videos are pretty great.

In the first clip for “Baby, Baby, Baby”, a one-take stroll down Paris’
chic rue Montorgeuil and a trio of nude models is all it takes to turn
some heads. This one video reached well over 1 million views on YouTube
alone. In the second clip for “Kill Me”, though they did put up a year’s
salary (for some) of $30,000 to cut a video, it’s as DIY as could be.
And, who can really argue with the way they spent the cash? Instead of
spending it on actors, crew, equipment and location, as is the norm,
they spent it on a good time and the end result is just as successful.
It’s unique and it does its job in terms of creating discussion.

So it begs the question: if you had $30,000 and only a handheld camcorder, what sort of a video would you shoot?

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About ÉCU-The European Independent Film Festival

Hillier Scott
(ECU)

 

 

Scott Hillier, Founder and President of ÉCU - The European Independent Film Festival
 
Scott Hillier is a director, cinematographer, and screenwriter, based in Paris, France. In the last 20 years, Hillier has gained international recognition from his strong and incredible cinematography, editing, writing, producing and directing portfolio in both the television and film industries.  
 
Scott began his career in the television industry in Australia. In 1988, he moved to London getting a job with the BBC who then set him to Baghdad. This opportunity led him to 10 years of traveling around world for the BBC, mainly in war zones like Somalia, Bosnia, Tchetcheynia, Kashmir, and Lebanon. After a near fatal encounter with a Russian bomber in Tchechnyia, Hillier gave up his war coverage and began in a new direction. 
 

He moved to New York City in 1998.  He directed and photographed eight one-hour documentaries for National Geographic and The Discovery Channel. Based on his war knowledge and experience, Hillier wrote and directed a short film titled, “Behind the Eyes of War!" The film was awarded “Best Short Dramatic Film” at the New York Independent Film and TV Festival in 1999. From that he served as Supervising Producer and Director for the critically acclaimed CBS 42 part reality series, "The Bravest” in 2002 and wrote and directed a stage play called, "Deadman’s Mai l," which ran at Le Théâtre du Moulin de la Galette in Paris during the summer of 2004. He then became the Director of Photography on a documentary titled, “Twin Towers." This was yet another life changing experience for Hillier. The riveting documentary won an Academy Award for "Best Documentary Short Subject" in 2003. In 2004, Hillier changed continents again, spending three months in Ethiopia. He produced “Worlds Apart,” a pilot for ABC America / True Entertainment / Endemol. As you can see, Hillier was and is always in constant movement and enjoys working in a number of diverse creative areas including documentaries, music videos, commercials, feature and short films.

 
Scott studied film at New York University and The London Film and Television School. He also studied literary non-fiction writing at Columbia University. Hillier's regular clients include the BBC, Microsoft, ABC, PBS and National Geographic. Between filming assignments, he used to teach film, a Masters Degree course in Screenwriting at the Eicar International Film School in Paris, France and journalism at the Formation des Journalistes Français in Paris, France. 
 

 


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